The Style at a Certain Age (SAACA) family is growing! Today, we’re proud to announce SAACA’s newest regular contributor, my daughter-in-law, Kelly Djalali. Some of you might remember Kelly from a few years ago: she ran a weekly cooking column over here on the blog Kelly’s Kitchen. She stepped away in 2020 to start her own successful blog Djalali Cooks. But I asked her back to take on a much-expanded, camera-facing role. Here’s why.
My long-time followers may remember that March is our blogoversary. Seven years ago, I started Style at a Certain Age in 2015 with my husband, Mr. Style. The blog was a way to share and talk about fashion with women of a certain age.
And then Mr. Style passed away in 2019. I was left at a crossroads: should I keep the blog going at all?
I decided yes and kept the blog going.
But my path eventually forked again and I was confronted with a new question: should I grow SAACA?
Not an easy question to answer, for a variety of reasons. But in an attempt to do so, I spent some time last year crafting the core values that govern SAACA. One of those values is fresh: our content is ever-changing, ever-evolving, and is always fresh.
In that spirit, we are expanding the blog beginning today: Kelly is back as a camera-facing contributor. In addition to all of our current content, she will provide us with three additional posts per week, Tuesdays, Thursdays, and Saturdays. That means you’re getting double the posts 3x per week.
On Tuesdays, Kelly will be posting an entry to our Daily Looks feed. She’ll post an OOTD and you can shop those outfits easily through the shop widget below the photo. Being of a smaller stature, at 5 feet tall and 105 pounds, Kelly will create fresh looks with a focus on classic style for petites.
On Thursdays, Kelly will be contributing a full-length fashion-related post. Whether she’s modeling outfits or giving you tips on how to build her capsule wardrobes, you can expect the same great content you’ve come to expect from SAACA.
Kelly will be reviving her Kelly’s Kitchen column on Saturdays. Each week, you can expect a delicious, easy-to-follow recipe.
So, let’s introduce Kelly properly.
A born and raised Northern California girl, Kelly has spent her adult life moving to and from San Francisco. After years spent living in Alaska, St. Louis, and Tennessee; Kelly is settled with her husband and three dogs, happily staying put in Athens, Georgia.
In her 20s, Kelly was an early member of the indie band Deerhoof. She helped co-found the record label, Free Porcupine Society, and was a founding member of the band 7-Year Rabbit Cycle.
Kelly obtained her BFA from Webster University in St. Louis.
With a varied work history that started in the restaurant industry, Kelly embarked on a career in advertising, eventually landing in tech marketing in Silicon Valley as an onsite manager at Apple. In 2019, Kelly took a sharp left turn and decided to go back to her roots in the food industry. This time as a content creator and the Djalali Cooks blog was born.
We’re also taking today as an opportunity to revive our Over, Under interview series. I sat down with Kelly and asked her a few questions. Here’s what she had to say.
Are you over or under the age of 40?
I am over 40.
Everyone has to start somewhere. What was your first job?
My first meaningful job was at Escape From New York Pizza on Haight Street, in San Francisco.
What do you think of first impressions?
I think if you are the type of person who is in touch with your gut feelings, first impressions are important. That said, I try to have an open mind and give people opportunities for second and third impressions.
Tell us about the backstory of your blog Djalali Cooks?
Starting a cooking blog was not the career I had imagined when I left Silicon Valley. But, working with Style at a Certain Age gave me insight into what blogging entails; and I realized that a blog could be the vehicle for sharing my vision to demystify recipes for home cooks and inspire them to enjoy cooking.
What challenges have you faced unique to being a female entrepreneur?
Blogging is a women-dominated industry, so I can’t say I have run into challenges unique to being a woman entrepreneur in this space. That said, I have encountered plenty of gender-related challenges in the food, music, advertising and tech worlds I have worked in.
What advice would you give your 20-something self if you could?
Do not waste time worrying over the things you cannot change or the problems that have yet to materialize.
Do you have a motto?
Not really, but I have always felt three Fs can be applied to many situations: Fair, Firm and Friendly
Ocean, lake, or pool?
I love all three, but the ocean will always be my favorite.
What three words describe your current life?
Quiet, Content, Creative
What advice would you give to a woman looking to venture out on her own?
Be sure the subject of your business is something you are truly interested in and has room to grow and expand.
Understand your chosen field or industry and the viability of your business.
Be honest with yourself about your level of commitment.
In addition to SAACA, you can find Kelly:
No. I am only taking a more active role in the blog and continuing to expand my content across all channels.
Yes, absolutely. Marlene is continuing on with a focus on home and garden design. You can expect the same great content from her every Saturday morning.
I started this blog in my 50s. I’m now in my 60s. Kelly is in her 40s. You might be able to see where this is all going…
is the Founder and CEO of Style at a Certain Age. She writes Sundays-Fridays on all topics ranging from fashion, health, wellness, home design and more.
She’s 63, 5’8, and size 8.
Hurray! I love Kelly’s recipes (I have made quite a few, and I have others I pinned on Pinterest). Kelly has always been quick to answer my questions, and I love how her recipes have so many photos of the process. I look forward to her posts on all subjects.
Kelly is a gem! I am so darn lucky to have her contributing to SaaCA on a regular basis.
As a petite (4’11”), I am very much looking forward to your contributions,. I was first drawn to this blog as a 60+ years old, carrying some extra weight woman who wanted to remain fashionable. Please don’t forget us Plus Petites, we are largely overlooked in the fashion world.
Best to you in your new endeavours.
We’re so excited to add a petite to the blog! I’m thrilled Kelly is on board to share her 40-something fashion.
I am excited to see her take on outfits she puts together as I am 5’3″, in the petite range she is in.
Beth, you will always be my style guru. I love most everything you put together and love the daily outfit you just recently added to your blog. Also excited to see Kelly’s recipes. I tried the shrimp vegetable pan recipe that she posted last week. I added small red potatoes and green beans. Delicious.
You will love Kelly’s 40-something take on fashion. But her recipes are a-ma-zing!
I am so excited to hear she is 5ft tall. I am 4’ 11” and it is so difficult in Canada to find fashionable Petite clothing. Can’t wait to see what she will present.
Kelly will share her 40-something style perspective. And she’s size petite to boot!
You are two smart business women coming together to make a smart business decision. First, As a women Who is 5’3”, I love that we are going to see more petite styles and I also love the recipes on Kelly’s blog. They are healthy and easy. Congratulations on your new partnership! Welcome Kelly!
I can’t tell you how thrilled SaaCA is to have Kelly on board. Such a talented woman!
May I add my “yay” for the additional petite over 40 perspective!?!?! I’m not quite 5’2″ and the bloggers I currently follow are 5’5″-5’8″ range, so also seeing Kelly’s ideas and links will be great! I’m looking forward to continuing to check in for all of your topics and the healthy and yummy recipes! I’ve tried several already and they were delicious! Thanks, Beth and Kelly!
SaaCA is thrilled to have Kelly as our 40-something style guru!
Yea Petites! I love your posts but I always wondered if the style would look nice on my petite frame. I am looking forward to the expanded blog.
SaaCA is thrilled to have Kelly’s 40-something fashion perspective featured each week!
Look forward to your blogs!
Kelly offers a fresh 40-something style perspective!
Welcome Kelly — I am 4’11” and am looking forward to getting some perspective from a petite person. It feels to me that many retailers have cut back on their petite lines in the last decade. I have loved the recipes that you have posted.
SaaCA is thrilled to have Kelly on board as our weekly guest contributor!
Very excited to look at your food blog and also very excited to see your petite fashions. I also am 5′ tall, 102lbs and from your photo, look to have a very similar build, so can’t wait to see your fashion suggestions plus everything else.
Kelly is a welcome guest contributor sharing all things from a 40-something perspective.
So happy to have Kelly’s take on fashion as I’m only 4’9” and need help finding petite clothes that are cute, not matronly.
Can’t wait for Kelly to share all things petites with you!
Kelly is darling – it is fun to hear about her background. While my interest in SAACA is fashion & style, Kelly’s recipes are welcome as she is obviously a true foodie. I’m 68 and 5’7”, but I am very happy that petite ladies will get a focus on petite styles. I’m very interested in seeing her OOTDs as I can always modify them to suit my “taller and older” wardrobe. It will be so much fun to see 40-something looks and more OOTDs, plus food. Yea!
SaaCA is committed to aging with grace, strength, and beauty. We’re thrilled to offer a 40-something perspective in all of the areas.
I love Kelly !
I follow her blog and have loved her recipes. I am gluten free so some of them I have to adapt, but they are always delicious.
It will be nice to see a younger persons vision as well as our age group.
SaaCA is so excited to share a fresh 40-something fashion perspective.
So pleased to welcome Kelly onboard. I’ve been an avid follower of SaaCA and as a petite person am excited to see Kelly’s take on petite styles for all occasions including travel. Looking forward to her recipes. She offers a simply visual step-by-step that means a lot to many of your fans. Beth, glad you stayed with your dream!
I couldn’t be happier to have Kelly on board as our weekly guest editor!
Wonderful move Beth! Kelly is such cool young lady.
My husband and I both follow her cooking blog every day and love the recipes we have made. Can’t wait to see her contributions to SAACA.
Kelly is one fantastic cook! SaaCA is thrilled to have her on board as our 40-something guest editor.
So happy Kelly is back! Love that you are addressing the “vertically challenged “! Lol. And looking forward to great recipes, too. Welcome back, Kelly!
It’s great to have Kelly as our weekly 40-something guest editor!
I like Kelly already, because I am a petite like her.
So I am going to enjoy her outfits a lot.
Welcome Kelly! I have made several of her recipes and have always been pleased. I look forward to her posts.
Couldn’t be happier to have this talented woman as our 40-something guest editor.
This is exciting all around. Have made many of Kelly’s recipes, and have several printed to be used over and again. Love her shirt and jeans intro, my style as a women twice 40! Great joint venture🤗
Kelly has the BEST recipes and is a fantastic cook! We’re thrilled to have her as our guest editor!
How wonderful! Love your blog and Kelly’s too! I love how she patiently answers questions on her blog. I have made a lot of her recipes and enjoy her beautiful photography. She’s a multi-talented gem! You are SO lucky to have her as your DIL and business associate. Thanks for striving for freshness and new perspectives on your blog. Can’t wait to enjoy her input. Go Team Djalali!!!!!
Welcome, Kelly. You will be a great addition. 😊
This is great news! Welcome,Kelly! I’ve made many of her recipes! Her granola recipe is the best!! Looking forward to what is to come!
Welcome to Kelly! So excited to read future posts from her.
Welcome Kelly!! I have enjoyed your recipes and food content on your Instagram!! Looking forward to seeing you here on this site with fashion and outfit tips!!
Welcome Kelly! So glad to hear this news. I am also a petite almost 4′ 11 and can’t wait for your advice. Thank you Beth for all you do and share!
This IS an exciting announcement!
Yay! Kelly is a petite! I am very excited to see her fashion and all aspects of what she’ll be sharing, but particularly fashion for petites!
Congrats Kelly! Look forward to all that you’ll be doing.
I’ve loved this blog for years but I’ve always had to keep in mind that you are so much taller than I am in using your ootd for inspiration. It will be lovely to have Kelly, at 5′, contributing to the fashions. Being small at 5′ and with a relatively short upper body from shoulders to waist (short waisted?) has really been a challenge with the high waist pants and skirts. Please keep in mind that many of us are well over the age of 40 or 60. Welcome
Kelly is a valuable guest editor sharing all things from a 40-something perspective. And a petite to boot!
Congrats on the expansion! Welcome back Kelly & 😮💨that Marlene continues to contribute.
The SaaCA team is growing to share all things necessary to age with grace, strength and beauty.
So happy to know petites will be featured. Always love your look, but being so much shorter, I was always wondering if
it would work for me or how I might adapt.
SaaCA is so happy to have Kelly on board! a 40-something perspective and a petite to boot!
Welcome back Kelly! I am excited to see where SAACA goes in the future! Happy to be here.
This is great news for the SAACA community. . Welcome Kelly!
Beth, you are my Style Icon. Your approach to ageing which embraces nutrition, exercise and self-care while continuing to embrace fashion is my inspiration. It has helped me in my recovery from severe Covid. I look forward to watching you in those fabulous shorts and longer videos and reading your blog as we move into our 70s and beyond. I’m so glad you had that fabulous holiday in Mexico and have a loving family and Oscar and Ollie as companions now that Mr Styles is no longer with you. You two had a wonderful life together. I’m sure he would be so proud of how you have developed the channel and the blog.
Thank you for your sweet words! SaaCA is beyond thrilled to welcome Kelly as our 40-something guest editor.
Yay; petites! Looking forward to this expansion.
Excited to have a petite perspective. I am 5’1″.
Welcome Kelly! I look forward to your recipes and fashion looks, even though I am 5’10” and 64 years old. I love the Classics and it will be fun to see what ideas you contribute to SAACA.
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